Business Insights
Hiring In the Aesthetic Industry
Jonathan Mclean - Mclean Aesthetics On the Power of Getting the Right People: "If you hire the best of the best people in your market that bring innovative ideas, are ready to hit the ground running, your business is gonna take off like no other." Hiring can be tough....
Dare to Become
Julie Cropp Gareleck - Dare to Become On the Power of Drive: "If there was something we want, we built it. If there's something we needed, we would go get it." What could you become if only you trusted you could? What is the worst case and best case for you getting...
Marketing to the Masses
Michael Silva - Physical Therapy Coach On Planning How to Market: "Different audiences react to different techniques." In this insightful episode of Authentic Business Adventures, host James Kademan sits down with Ross Jenkins, CEO of DigitalMe, to explore the...
Transforming Physical Therapy Practices: Insights from Michael Silva
Michael Silva - Physical Therapy Coach On Preparing For an Exit: "I pulled myself out. I was the least revenue generating team member out of my whole team at the time when I sold, so I wouldn't be handcuffed to the business." What if I told you a $195 physical therapy...
How to Save on Business Taxes
Victoria Thayer - Novii CPA On Preparing For the Future: "It's always about making sure that you have time as a business owner to keep thinking about, okay, where do I think the industry is moving to? Where is the next thing?" In this insightful episode, we sit down...
Secrets of Effective Remote Recruitment with Benjamin Zobota
Benjamin Morone - Zabota On Preparing New Recruits: "So the biggest thing is making sure that that onboarding is really good with a company contextual onboarding. So what are the values, this is who we are, this is the org chart, this is our philosophies around...
Silent Real Estate Investing
Thomas Castelli - Hall CPA On the Major Tax Value of Investment Real Estate: "When you buy a property, there's a noncash expense called depreciation. It's one of the biggest tax benefits of investing in rental real estate, and that's true whether you buy a rental...
From C-Stores to Life Lessons
Glenn Plumby - Retired COO and Author On the the Importance of Frontline Employees and Customer Service: "If that's a terrible experience, that guy could go on to have a terrible day." There are basically two ways to learn something. Dig in and make your own...
How to Start a Marketing Company
Mike Schuster - FiddleSmart Marketing On the Getting Efficient Answers: "You might have people on the phone. It might be you, depending on your business, talking to owners, but you get the same kind of questions all the time when you're talking to people. So answer...
How to Have Atomic Grit
Valerie McGeHee PhD - Author of Atomic Grit On the Her Recipe for Success: "If you had grit, if you could set goals, and you had some sort of social support, which was the missing piece, which is accepting help from others, accepting, mentoring for account help...
How to Save Money On Business Taxes
Larry Pendleton - Larry Pendleton CPA On the Getting the Right People: ""I gotta be able to kind of find the right people to trust instead of finding someone that I halfway trust and I gotta oversee every every step of the way." Just about every successful business...
How to Do PR the Right Way
Mickie Kennedy - eReleases PR Agency On the Knowing Your Audience: "A journalist's job is, of course, to produce content. But even more importantly is to keep their audience happy." News is everywhere, and most of it isn't exactly positive. A lot of it is pretty...
How to Create Content for Leaders
Jamie Gale - Helping Leaders Create Content and Podcast Guru On the Power of Gratitude: "People that are grateful, abundance tends to come to them." Podcasts. Almost everybody has them, almost everybody listens to them. But how do you as a business owner get a...
How to Grow Your Business With LinkedIn
Sue Gresham - The LinkedIn Lady On the Power of Gratitude: "People that are grateful, abundance tends to come to them." Social media for grown-ups is really what LinkedIn has become. It is the place to be as a professional and as a person wanting to connect with...
How to Grow Your YouTube Channel with Eric Cogorno
Eric Cogorno - YouTube Golf Education On Believing In Yourself: "That was the first time that my brain felt like it was allowed to think big enough. It was the first time I really allowed myself to imagine, what would even be possible here?" Just about every kid...
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